Katherine Bowens
Digital Advertising Consulting and Professional Services
Katherine Bowens is a Digital Advertising expert with nearly 15 years of Digital Advertising industry experience. She brings a diverse perspective to the world of Digital Advertising, and has worked with the worlds largest and most trusted brands in positions at Starcom Mediavest, The Chicago Sun-Times, Tribune Media, CBS Interactive, and Paramount Global. Katherine has worked on media plans for large Digital Advertising tentpoles, including The Super Bowl, The Grammy Awards, and The MTV Video Music Awards.
CORPORATE CLIENT EXPERIENCE
CORPORATE EMPLOYMENT EXPERIENCE
How Can We Work Together?
-
Digital Advertising Consulting
Are you interested in confidential 1:1 Digital Advertising tutoring and support? Do you need advice or a diverse perspective? Do you need Digital Advertising Planning, Strategy, or Account Management support? Or are you interested in simply picking my brain when it comes to Digital Advertising? If so, this is for you!
-
Speaking Engagements/Panel Discussions
Are you conducting an industry panel and need a moderator? Do you need a panelist for a Digital Advertising industry discussion? Are you a College or University leader looking for a successful professional with real life career experience that can connect to other professionals and future talent? If so, I may be able to help.
-
Career Advice and Professional Support
Are you a corporate executive or first generation corporate professional who is looking for 1:1 help and advice in navigating your career? Do you need advice on how to navigate tricky professional hurdles? If so, I may be able to assist.
-
Freelance/Contract Digital Advertising Opportunities
Are you a small business or large corporation that is looking for a Freelance or Contract employee in Digital Advertising and Account Management? If so, I can help.
Contact me or schedule an appointment
Email: katherine2.bowens@gmail.com, or Book at: https://intro.co/KatherineBowens
Digital Advertising Expert * Professional Services*
Would you or someone that you know benefit from 1:1 Digital Advertising help or 1:1 tutoring?
Are you a Digital Advertising Industry executive looking for a fresh perspective or a diverse opinion?
Are you someone who is seeking general career advice as a professional or as a first generation corporate executive?
Do you need a speaker for an upcoming panel or event?
If the answer is YES, I can help.
Digital advertising and the media industry is ever changing and constantly evolving, which can make it a bit nuanced and complex to understand. Then throw in a few big jargon words- it becomes even harder to understand.
Contact me at katherine2.bowens@gmail.com, or schedule an appointment at https://intro.co/KatherineBowens if you are looking for confidential, 1:1 support to help grow your Digital Advertising knowledge, or if you are interested using me for speaking engagements or for general professional career advice.
Meet Katherine Bowens
Katherine Bowens is an experienced Digital Advertising expert and Entertainment and media executive with nearly15 years of Digital Advertising career experience. She spent nearly a decade at Paramount Global/CBS Interactive in Advertising Sales and Digital Account Management. Katherine was recognized by the Chicago Advertising Federation as a Rising Star in 2024.
Katherine started her career at Starcom Mediavest Group in Chicago, IL on the Microsoft account as a Digital Media Associate. She has since held various roles in Digital Advertising including Digital Campaign Specialist, Digital Account Planner, and Digital Account Manager at companies including the Chicago Sun-Times, Tribune Media (covering the Chicago Tribune and the LA Times), and CBS Interactive. Her roles have covered Digital Media Planning and Buying, Digital Advertising Operations, Digital Sales Planning, and Digital Account Management.
Katherine joined CBS Interactive/Paramount in 2015 where she worked with over 100+ brands including many Fortune 100 and 500 companies, acting as a direct contributor to Paramount's digital advertising revenue growth. She has managed several tentpole Sponsorships- including but not limited to: The Grammy Awards, The MTV Video Music Awards, and The Super Bowl. Katherine has been a part of 9 Digital Upfront cycles at CBS Interactive/Paramount.
Katherine is passionate about equity and inclusion in the media, advertising, and entertainment industry, and across every aspect of human life. In 2012, Katherine joined the board of Coalesce Chicago (formerly MAFA Chicago)—a non-profit organization committed to supporting diversity and inclusion efforts in the marketing, advertising, and communications industries within Chicago through professional development, network engagement, and mentorship. Katherine is also actively involved in diversity and inclusion efforts across Paramount Global, including diverse hiring efforts, and serves as an official mentor across Paramount's Sales Associate Advisor Network (SAAN).
Katherine is a graduate of Marquette University in Milwaukee, WI., where she received a Bachelor of Arts with a double major in Public Relations and Communication Studies.
Katherine always dreamed of working in Entertainment and Advertising as a little girl growing in the small rural town of Galax, VA, but she didn’t know anyone personally that had done it and been successful. With no direct personal contacts in the entertainment or advertising industry and with virtually no political or social power, Katherine was able to land her dream job working in Entertainment and Advertising.
